Auto News
New Audi TT For 2014
It’s amazing and slightly worrying – in a passing of time sort of way – to note that the Audi TT has been with us since 1998. It was revamped in 2006 and will be again in 2014. The next TT, we are told, will be ‘more dynamic and performance focused’ than its predecessor. What will concern TT fans...
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Automotive Industry And The Social Media
If the internet has shown the motor industry one thing, it’s this: once something has become a trend then it is already too late to take any useful advantage from it. To run a successful campaign on the web requires some of that famous blue-sky, left field, off-the-wall thinking much beloved of training consultants...
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Are UK Motorists Being Spied On?
Here in the UK we take the privacy of our personal data very seriously, which is more than can be said for some private companies or government agencies who either dispense it, for a fee, to people or organisations who say they need it, or, they lose it in parks and public areas. Now, it seems, over in the Netherlands...
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Part Exchange – Is it a Good Idea?
Down at your local car dealer the experience of buying a good used car is much improved from days of yore. Then, seduced by the shiny, twinkling vehicles on display you would happily rock up in your aged motor, pimped and readied for a cracking part exchange deal. In a matter of minutes, by dint of various mimes, noises...
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Audi Moves The Goal Posts in Lighting Technology
LED Matrix, OLED swarm and Laser Diode are all expressions that most of us know nothing about but the boffins at Audi, already world leaders in automotive lighting technology, certainly do. They are beavering away at developing lighting systems for future Audi models. Possibly the most innovative of the above mentioned...
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Auto Blog
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Car Reviews
At the moment we are having a love affair with 4×4’s. For many years now,...
Executive Decision – Jaguar XF
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The Nissan Juke is a creation from Nissan that was a bit leftfield and raised a few...
Land Rover is expecting audacious things from its…well rather audacious looking...
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